Content syndication refers to the practice of sharing your blogs, articles, infographics, videos, and other online content with other publishers. Although Google doesn’t like duplicate content, the good news is that syndicated content is not regarded as such. As long as a disclaimer is added that states the content has been previously published, you’re good to go.
To increase traffic to your site, you can include links back to your original posts. However, since backlinks can influence your SEO rankings, you want to choose publishers with quality site metrics who follow SEO best practices. This means that you need to consider how to syndicate content the right way before you start sharing your content with other publishers.
In this guide, we provide you with some useful information to help you make informed content syndication decisions so that you can grow your audience and increase page visits to your site.